This statistic illustrates the results of a survey on the online purchases of Italian consumers in 2017, by category. During the survey period, it was found that almost 60 percent of the respondents topped up their phone online. Moreover, when looking at the purchases of tangible goods, 36.5 percent bought clothing products (excluded shoes) online. Furthermore, only one in ten respondents bought a laptop or a tablet online.
Share of goods and services purchased by online customers in Italy in 2018, by category
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Human Highway. (November 24, 2018). Share of goods and services purchased by online customers in Italy in 2018, by category [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/
Human Highway. "Share of goods and services purchased by online customers in Italy in 2018, by category ." Chart. November 24, 2018. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/
Human Highway. (2018). Share of goods and services purchased by online customers in Italy in 2018, by category . Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/
Human Highway. "Share of Goods and Services Purchased by Online Customers in Italy in 2018, by Category ." Statista, Statista Inc., 24 Nov 2018, https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/
Human Highway, Share of goods and services purchased by online customers in Italy in 2018, by category Statista, https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/ (last visited March 28, 2024)
Share of goods and services purchased by online customers in Italy in 2018, by category [Graph], Human Highway, November 24, 2018. [Online]. Available: https://www.statista.com/statistics/573329/italy-share-of-goods-and-services-purchased-online/