This statistic gives information on the average cost per installation (CPI) and cost per loyal user (CPLU) for iOS apps worldwide as of March 2016. During the last measured period, the average CPLU for an iOS app was 3.21 U.S. dollars.
Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars)
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Activate. (October 24, 2016). Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars) [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/
Activate. "Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars)." Chart. October 24, 2016. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/
Activate. (2016). Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars). Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/
Activate. "Average Global Mobile Ios App Cost per Loyal User (Cplu) and Cost per Installation (Cpi) from March 2014 to March 2016 (in U.S. Dollars)." Statista, Statista Inc., 24 Oct 2016, https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/
Activate, Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars) Statista, https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/ (last visited March 28, 2024)
Average global mobile iOS app cost per loyal user (CPLU) and cost per installation (CPI) from March 2014 to March 2016 (in U.S. dollars) [Graph], Activate, October 24, 2016. [Online]. Available: https://www.statista.com/statistics/626776/cost-per-installation-loyal-user-ios-worldwide/