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Reasons why U.S. Millennials shop at their favorite retailers 2016

Millennials: Thinking of your favorite retailer, why do you shop here?

by Statista Research Department, last edited Feb 29, 2016
Reasons why U.S. Millennials shop at their favorite retailers 2016 This statistic shows the results of a survey conducted in February 2016. U.S. consumers aged 18 to 34 years (Millennials) were asked why they shop at their favorite retailers. During the survey, 46 percent of Millennial consumers cited brand loyalty as a reason.
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Millennials: Thinking of your favorite retailer, why do you shop here?

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