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Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in household
Share of U.S. consumers shopping online on Black Friday 2017, by presence of children
This statistic presents the share of online consumers in the United States who are likely to shop online on Black Friday, sorted by number of children living in the household. During the October 2017 survey, 80 percent of respondents living in households with two or more children stated that they were likely to shop online on Black Friday.
Share of online consumers in the United States who are likely to shop online on Black Friday as of October 2017, by number of children in household
Percentage of respondents who are very or rather likely
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Source

Release date

October 2017

Region

United States

Survey time period

October 11th to 20th, 2017

Number of respondents

554 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Top 2 - [very likely, rather likely] How likely are you to go online shopping on ...? - Cyber Monday
Total survey n=1,025
Children under the age of 18

Share of U.S. consumers shopping online on Black Friday 2017, by presence of children
This statistic presents the share of online consumers in the United States who are likely to shop online on Black Friday, sorted by number of children living in the household. During the October 2017 survey, 80 percent of respondents living in households with two or more children stated that they were likely to shop online on Black Friday.
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