This statistic shows the results of a survey on how digital video viewers perceived brand advertising in short-form video clips in the United Kingdom (UK) in 2016. The survey found that nearly half of respondents stated that if they liked the video they were watching, they did not mind if a brand was really prominent throughout.
Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016
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WARC. (November 17, 2016). Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016 [Graph]. In Statista. Retrieved April 26, 2024, from https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/
WARC. "Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016." Chart. November 17, 2016. Statista. Accessed April 26, 2024. https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/
WARC. (2016). Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016. Statista. Statista Inc.. Accessed: April 26, 2024. https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/
WARC. "Share of Respondents Who Agreed with The following Statements about Advertising in Short-form Videos in The United Kingdom (Uk) in 2016." Statista, Statista Inc., 17 Nov 2016, https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/
WARC, Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016 Statista, https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/ (last visited April 26, 2024)
Share of respondents who agreed with the following statements about advertising in short-form videos in the United Kingdom (UK) in 2016 [Graph], WARC, November 17, 2016. [Online]. Available: https://www.statista.com/statistics/641964/opinion-on-ads-in-online-video-clips-in-the-uk/