Grocery categories in which brands are important for product United Kingdom (UK) 2016

This statistic shows the results of a survey in which respondents were asked whether brands are important for product choice for certain grocery categories in the United Kingdom (UK) in 2016. A majority of 40 percent of respondents claim brands are important for baby food and pet food.

Leading grocery categories in which shoppers say brands are important for product choice in the United Kingdom (UK) in 2016

Share of respondents
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Source

Release date

October 2016

Region

United Kingdom

Survey time period

June 2016

Special properties

All shoppers

Method of interview

Online survey

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Statistics on "Food shopping behavior in the United Kingdom (UK)"

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