Online fashion retail: increase basket size Europe by country 2015-2016

This statistic portrays the increase in the average basket size, representing the number of unique items bought by a costumer in one visit, in Europe from 2015 to 2016, stratified by country. The United Kingdom (UK) showed the highest increase of 17.1 percent while in the northern European region a slight decrease of -0.2 percent was observed.

Increase in the average basket size in online fashion retail in Europe from 2015 to 2016, by country

Increase in average basket size
Europe2.7
Nordics-0.2
United Kingdom17.1
France0.3
Germany2.4
Spain5.1
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Source

Release date

December 2016

Region

Europe

Survey time period

July 2016

Supplementary notes

Average basket size refers to the number of unique items bought by a customer in one visit.

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Statistics on "Online shopping in the United Kingdom (UK)"

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