In 2019, 74 percent of Swedes were active on Facebook, making it the most popular social media platform. Furthermore, Instagram was the second most popular social media platform among the respondents with 61 percent of people using it. The least used social media site during this year was Twitter.
Leading social media platforms in Sweden 2019
Share of social media users in Sweden in 2019, by social media platform
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Further related statistics
Internetstiftelsen. (October 14, 2019). Share of social media users in Sweden in 2019, by social media platform [Graph]. In Statista. Retrieved December 11, 2019, from https://cdn1.statista.com/statistics/656074/share-of-social-media-users-in-sweden-by-social-media-site/
Internetstiftelsen. "Share of social media users in Sweden in 2019, by social media platform." Chart. October 14, 2019. Statista. Accessed December 11, 2019. https://cdn1.statista.com/statistics/656074/share-of-social-media-users-in-sweden-by-social-media-site/
Internetstiftelsen. (2019). Share of social media users in Sweden in 2019, by social media platform. Statista. Statista Inc.. Accessed: December 11, 2019. https://cdn1.statista.com/statistics/656074/share-of-social-media-users-in-sweden-by-social-media-site/
Internetstiftelsen. "Share of Social Media Users in Sweden in 2019, by Social Media Platform." Statista, Statista Inc., 14 Oct 2019, https://cdn1.statista.com/statistics/656074/share-of-social-media-users-in-sweden-by-social-media-site/
Internetstiftelsen, Share of social media users in Sweden in 2019, by social media platform Statista, https://cdn1.statista.com/statistics/656074/share-of-social-media-users-in-sweden-by-social-media-site/ (last visited December 11, 2019)