Locations where U.S. consumers purchased holiday season gift cards 2016

This statistic presents the locations where U.S. consumers purchased holiday season gift cards in 2016. The survey revealed that 30 percent of replying gift card shoppers purchased their holiday season gift cards exclusively online.

Where did you purchase your gift cards this holiday season?

Share of respondents
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Sources

Release date

February 2017

Region

United States

Survey time period

December 28 to 30, 2016

Number of respondents

total survey n=1,874; shoppers n=1,210

Age group

18 years and older

Supplementary notes

Question: Where did you purchase your gift cards this holiday season?

Values may not add up to 100 percent due to rounding.

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Statistics on "Christmas season in the U.S."

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