Preferred devices for online shopping 2016, by region

This statistic shows the devices preferred by online shoppers when making purchases in 2016, sorted by global region. In Eastern Europe and Russia, 71 percent of consumers preferred to use their laptop or PC when shopping online.

Most popular devices for online shopping according to online shoppers worldwide in 2016, by region

Laptop or PCSmartphoneTabletNo preference
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Source

Release date

January 2017

Region

Worldwide

Survey time period

2016

Number of respondents

18,430 respondents

Age group

15 to 70 years

Special properties

online shoppers who purchased at least one consumer product online in the past 12 months

Method of interview

Online survey

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