Leading reasons to use supermarket apps in the Netherlands 2018

This statistic shows the outcome of a survey question concerning the leading reasons to use a supermarket app in the Netherlands in 2018. During the surveyed period, 15 percent of the respondents indicated they used the supermarket app to search for offers.

What are the reasons for using a supermarket app?*

Share of respondents
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Source

Release date

November 2018

Region

Netherlands

Survey time period

June 1, 2018 to June 9, 2018

Number of respondents

2,336 respondents

Age group

18 years and older

Special properties

respondents who regularly do grocery shopping

Method of interview

Panel survey

Supplementary notes

* The question was originally phrased in the source as follows: "Gebruikt u wel eens een app van een supermarkt? Kunt u ook aangeven waarvoor u de app gebruikt? (indien ja, meerdere antwoorden mogelijk).'' (English: Do you use sometimes an app from the supermarket? Can you describe for what you are using the app for?)

Multiple answers were possible.

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