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In your opinion, which of the following characteristics are associated with Apple?
U.S. consumer perception of Apple as a company 2017
The statistic shows the characteristics U.S. consumers associate with Apple as of March 2017. As of the Statista survey, 58 percent of responding consumers in the United States perceived Apple as a modern company.
In your opinion, which of the following characteristics are associated with Apple?
Share of respondents
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Source

Release date

April 2017

Region

United States

Survey time period

March 22 to March 27, 2017

Number of respondents

924 respondents

Age group

18 years and older

Special properties

Know Apple

Method of interview

Online survey

Supplementary notes

Multiple answers were possible.

U.S. consumer perception of Apple as a company 2017
The statistic shows the characteristics U.S. consumers associate with Apple as of March 2017. As of the Statista survey, 58 percent of responding consumers in the United States perceived Apple as a modern company.
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