In 2018, print magazines were the most used media among Finnish people as a source of information when buying food and cooking products or services. In fact, over 40 percent of respondents consumed print magazines to gather food-related ideas and tips. Other popular souces of information were social media and newspapers when making a purchase decision. For Finns, radio was the least used medium to collect information for food and cooking product purchases.
Which media do you use as information sources when buying food and cooking products or services?
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FPPA. (April 1, 2018). Which media do you use as information sources when buying food and cooking products or services? [Graph]. In Statista. Retrieved April 19, 2024, from https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/
FPPA. "Which media do you use as information sources when buying food and cooking products or services?." Chart. April 1, 2018. Statista. Accessed April 19, 2024. https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/
FPPA. (2018). Which media do you use as information sources when buying food and cooking products or services?. Statista. Statista Inc.. Accessed: April 19, 2024. https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/
FPPA. "Which Media Do You Use as Information Sources When Buying Food and Cooking Products or Services?." Statista, Statista Inc., 1 Apr 2018, https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/
FPPA, Which media do you use as information sources when buying food and cooking products or services? Statista, https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/ (last visited April 19, 2024)
Which media do you use as information sources when buying food and cooking products or services? [Graph], FPPA, April 1, 2018. [Online]. Available: https://www.statista.com/statistics/712459/survey-on-media-usage-in-food-purchase-process-in-finland/