UK: importance of adult dating website or app features June 2017, by user type
This statistic illustrates the findings of a survey on the importance of the services and features of an adult online dating site or app in the United Kingdom (UK) in June 2017, by user type. During a survey period, it was found, that data privacy was the most important feature, according to all survey groups. Of responding current users, 34 percent reported that fast and easy profile creation was an important feature of an adult dating site or app.