Consequences of out of stock women's make-up products in the U.S. 2017, by age group
This statistic represents the results of a Statista survey in which U.S. women were asked what they would do in case their usual make-up product was out of stock, with a breakdown by age group. During the May 2017 survey, 27 percent of respondents aged 18 to 29 years said that they would have bought the product from a different brand.