Most popular in-demand digital original shows in Norway 2018

According to Parrot Analytics, the most in-demand digital original show in Norway was Marvel’s Daredevil in October 2018. The series that can be watched on Netflix recorded over 203 thousand average demand expressions. Second came the Amazon original The Man in the High Castle, with roughly 166 thousand average demand expressions. In general, the most popular original TV shows among Norwegians are from Netflix.

What is Demand Expressions?

Demand Expressions (DEx) is a measurement developed by Parrot Analytics for the demand for a series. It is based on the engagement with a title, for example in social media interactions, on the desire, as well as on the actual consumption. Latter is weighted higher. That means that for instance a stream is more important for demand expressions than a comment on a social media website.

Norwegian Netflix market

With 822 TV shows and nearly 2,500 movies, Norway had the largest Netflix library among the Nordic countries in 2018. As of December 2017, the number of Netflix subscribers in the country amounted to roughly 976 thousand.

Most popular digital original television shows based on audience demand in Norway in October 2018

Title (network)Audience demand in thousand average demand expressions
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Source

Release date

November 2018

Region

Europe, Norway

Survey time period

October 1-31, 2018

Supplementary notes

Demand Expressions®: The global TV measurement standard developed by Parrot Analytics, which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.

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