Familiarity with Black Friday in the Netherlands 2017, by age group

This statistic displays the familiarity with Black Friday in the Netherlands in 2017, by age group. When asked whether they know what Black Friday is about, approximately 60 percent of the respondents answered that they do. Familiarity with Black Friday was highest among the millennials. Of the 15 to 24 years olds participating in this survey, over four-fifths said that they are familiar with Black Friday.

Are you familiar with Black Friday?*

Share of respondents
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Source

Release date

November 2017

Region

Netherlands

Survey time period

2017

Number of respondents

1,032 respondents

Age group

15-75 years

Supplementary notes

* This question was phrased by the source as follows: "Weet je wat Black Friday inhoudt?"

The source does not specify the date of the survey or the survey method.

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