Skin care feature important for global consumers as of 2016

Most important skin care product features according to consumers worldwide as of 2016

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Release date

July 2017

Region

Worldwide

Survey time period

as of 2016

Number of respondents

20,000 respondents

Age group

15-70 years

Special properties

1,000 respondents per market; 70% female and 30% male

Method of interview

Online panel

Supplementary notes

Due to limitations in internet penetration in certain emerging markets, the target age range does not extend all the way to age 69 in four markets: Indonesia, Middle East, Thailand, and Turkey.

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