Tinder usage reach in the United States 2018, by age group

This statistic shows the share of internet users in the United States who were using Tinder as of January 2018, sorted by age. We Are Flint found that 35 percent of internet users between the ages of 18 to 24 years used the dating app.

Tinder audiences

Tinder is one of the most popular location-based casual dating apps in the United States. The app was one of the first “swiping apps” where audiences used a swiping motion to select pictures of other users by swiping right for good matches and swiping left on a photo for no match and moving on to the next one. As of January 2019, the vast majority of Tinder users in the United States were male. About two thirds of active Tinder users accessed the app on a monthly basis and the remaining third of U.S. users were daily active users.

Tinder usage in the United States

Tinder is part of the Match Group, an American internet company that owns and operates a selection of online dating sites including the eponymous Match.com, OkCupid and PlentyOfFish. The annual dating revenue of the Match Group in 2018 was 1.7 billion U.S. dollars and Tinder consistently ranks among the top non-gaming app publishers in the United States based on revenue. Overall, dating apps are among the more successful social media apps in terms of revenue generation.

Percentage of U.S. internet users who use Tinder as of January 2018, by age group

Reach
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Source

Release date

February 2018

Region

United States

Survey time period

January 20 to 22, 2018

Number of respondents

2,007 respondents

Age group

18 years and older

Method of interview

Online panel

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Statistics on "Online dating in the United States"

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