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Change in Facebook advertising cost-per-mille (CPM) worldwide from January 2017 to February 2018
Facebook CPM growth worldwide 2017-2018
This statistic presents the change in Facebook advertising cost-per-mile (CPM) worldwide from January 2017 to February 2018. In January 2018, Facebook's CPM grew by 122 percent compared to January 2017, while February 2018 CPM increased by 22 percent compared to the same period in the preceding year.
Change in Facebook advertising cost-per-mille (CPM) worldwide from January 2017 to February 2018
Year-over-year change
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Sources

Release date

March 2018

Region

Worldwide

Survey time period

January 2017 to February 2018

Special properties

Facebook News Feed ads only

Facebook CPM growth worldwide 2017-2018
This statistic presents the change in Facebook advertising cost-per-mile (CPM) worldwide from January 2017 to February 2018. In January 2018, Facebook's CPM grew by 122 percent compared to January 2017, while February 2018 CPM increased by 22 percent compared to the same period in the preceding year.
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