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Marketing channels considered the most effective in driving conversions in 2017
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Marketing channels considered the most effective in driving conversions in 2017
Marketing channels considered as most effective in driving conversions according to marketers in North America and worldwide as of December 2017
by A. Guttmann,
last edited
Oct 19, 2018
This statistic presents the marketing channels considered as most effective in driving conversions according to marketers in North America and worldwide as of December 2017. According to the survey results, 81 percent of marketers believed e-mail to be the most effective channel in driving conversions.
Marketing channels considered as most effective in driving conversions according to marketers in North America and worldwide as of December 2017
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Description
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by A. Guttmann,
last edited
Oct 19, 2018
This statistic presents the marketing channels considered as most effective in driving conversions according to marketers in North America and worldwide as of December 2017. According to the survey results, 81 percent of marketers believed e-mail to be the most effective channel in driving conversions.
- Show sources information
- Show publisher information
- Release date
- February 2018
- Region
- Worldwide, North America
- Survey time period
- November to December, 2017
- Number of respondents
- 160 respondents
- Special properties
- among marketing executives
- Supplementary notes
- The sample was predominantly from North America (87%), with respondents from EMEA (8%) and APAC (5%) also represented.
Source
- Show sources information
- Show publisher information
- Release date
- February 2018
More information
- Region
- Worldwide, North America
- Survey time period
- November to December, 2017
- Number of respondents
- 160 respondents
- Special properties
- among marketing executives
- Supplementary notes
- The sample was predominantly from North America (87%), with respondents from EMEA (8%) and APAC (5%) also represented.
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Statistics on "Search advertising in the U.S. - Consumer perception"
- Consumer attitudes towards selected advertising types in the U.S. 2017
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Further related statistics
- Metrics and KPIs used to measure effectiveness of content marketing in the UK 2014
- Content marketing that drives engagement and lead generation in the UK 2014
- Leading marketing priorities according to Brazilian marketers in 2016
- Leading marketing priorities according to Canadian marketers in 2016
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- Leading marketing priorities according to Australian marketers in 2016
- Leading marketing challenges according to Canadian marketers in 2016
- Challenges to deliver successful email marketing programs in the UK 2016-2017
- Leading marketing success measures according to Canadian marketers in 2016
- Message types encouraging consumers to sign up for emails in the UK 2017
- Marketing success measurement methods in global manufacturing industry 2015
- Leading marketing challenges according to Australian marketers in 2016
- S&D rewards most appealing to Canadians 2015
- U.S. sales increase influenced by point of sale marketing 2016, by display type
- Leading marketing challenges according to Brazilian marketers in 2016
- Leading marketing challenges among industry professionals worldwide 2015
- China: ad recall 2015, by channel
- Digital advertising measurement priorities in Europe 2017-2018
- Future determinants of marketing effectiveness according to European marketers 2016
- Consumers worldwide who have never made a purchase due to online ads 2019, by country
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