Consumer familiarity with sports brands in Germany 2016

Which of these sports brands do you know, even if just by name?

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Release date

November 2016

Region

Germany

Survey time period

October 26 to November 4, 2016

Number of respondents

1,000 respondents

Age group

18-69 years

Special properties

respondents who don't "never" buy products from sports brands and know at least one sports brand

Method of interview

Online survey

Supplementary notes

Multiple answers were possible. The top 20 answers are shown.

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