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Twitter median CTR worldwide Q1 2017- Q3 2019
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Twitter median CTR worldwide Q1 2017- Q3 2019
Twitter advertising median clickthrough rate (CTR) worldwide from 1st quarter 2017 to 3rd quarter 2019
This statistic presents the median Twitter advertising clickthrough rate (CTR) worldwide from the first quarter of 2017 to the third quarter of 2019. In the third quarter of 2019, Twitter's CTR reached 1.59 percent, up from 0.96 percent in the corresponding quarter of 2018.
Twitter advertising median clickthrough rate (CTR) worldwide from 1st quarter 2017 to 3rd quarter 2019
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Description
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- Release date
- October 2019
- Region
- Worldwide
- Survey time period
- Q1 2017 to Q3 2019
Source
- Show sources information
- Show publisher information
- Release date
- October 2019
More information
- Region
- Worldwide
- Survey time period
- Q1 2017 to Q3 2019
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- Overview
- Leading digital publishers in the United States as of September 2019, based on audience size (in millions)Top digital publishers in the U.S. 2019, by audience
- Leading digital publishers in the United States as of September 2019, based on reachTop digital publishers in the U.S. 2019, by user reach
- Market capitalization of the largest U.S. internet companies as of September 2019 (in billion U.S. dollars)Market capitalization of the largest U.S. internet companies 2019
- Annual revenue of Twitter from 2010 to 2018, by segment (in million U.S. dollars)Twitter: annual revenue 2010-2018, by segment
- Most important social media platforms for marketers worldwide as of January 2019Most important social media platforms for marketers worldwide 2019
- Audience
- Most popular social networks worldwide as of October 2019, ranked by number of active users (in millions)Global social networks ranked by number of users 2019
- Number of Twitter users worldwide from 2014 to 2020 (in millions)Twitter: number of worldwide users 2014-2020
- Distribution of Twitter users worldwide from 2012 to 2018, by regionTwitter: regional user distribution 2012-2018
- Leading countries based on number of Twitter users as of October 2019 (in millions)Countries with the most Twitter users 2019
- Distribution of Twitter users worldwide as of October 2019, by genderTwitter: distribution of global audiences 2019, by gender
- Percentage of U.S. adults who use Twitter as of February 2019, by age groupTwitter usage reach in the United States 2019, by age group
- Marketing use
- Leading social media platforms used by B2B and B2C marketers worldwide as of January 2019Social media platforms used by marketers worldwide 2019, by target group
- Leading social media used for professional purposes according to marketing professionals worldwide as of February 2017Social media marketers use for professional purposes worldwide 2017
- Likelihood of using selected social networks in client campaigns according to advertising agencies in the United States as of 2nd quarter 2017Social media used in client campaigns by U.S. ad agencies 2017
- Most popular social networks used by Inc. 500 companies in 2017Corporate social media usage of Inc. 500 companies 2017
- Average monthly number of tweets by brands on Twitter from January to December 2017Twitter: average monthly tweets by brand profiles 2017
- Planned changes in future use of selected social media for marketing purposes worldwide as of January 2019Future use of social media among marketers worldwide by platform 2019
- Effectiveness
- Twitter advertising median clickthrough rate (CTR) worldwide from 1st quarter 2017 to 3rd quarter 2019Twitter median CTR worldwide Q1 2017- Q3 2019
- Year-on-year referral traffic growth of leading social networks in the United States as of 3rd quarter 2019Year-on-year site visit growth via U.S. social networks 2019
- Average number of daily brand retweets on Twitter as of July 2018, by verticalAverage daily Twitter brand retweets 2018, by vertical
- Monthly follower growth of brand Twitter profiles from August to December 2017Twitter: monthly brand profile follower growth 2017
- User engagement with brand posts on Twitter from January to July 2017Twitter brand posts replies and mention rate 2017
- Advertising
- Net digital advertising revenue of selected online companies in the United States from 2016 to 2019 (in billion U.S. dollars)U.S. net digital ad revenue 2016-2019, by company
- Worldwide mobile advertising revenue of Twitter from 2014 to 2018 (in billion U.S. dollars)Twitter: global mobile internet advertising revenue 2014-2018
- Net mobile advertising revenue in the United States from 2016 to 2019, by companyU.S. mobile ad revenue share 2016-2019, by company
- Social networking ad revenue market share of Twitter in the United States from 2015 to 2018U.S. Twitter social network advertising revenue share 2015-2018
- Mobile advertising revenue of Twitter in the United States from 2015 to 2018 (in million U.S. dollars)U.S. Twitter mobile advertising revenue 2015-2018
- Year on year change in ad engagement on Twitter from 3rd quarter 2014 to 3rd quarter 2019Twitter ad engagement change Q3 2014 - Q3 2019
- Twitter advertising median cost-per-mille (CPM) worldwide from 1st quarter 2017 to 3rd quarter 2019 (in U.S. dollars)Twitter median CPM worldwide Q1 2017- Q3 2019
- Twitter advertising median cost-per-click (CPC) worldwide from 1st quarter 2017 to 1st quarter 2018 (in U.S. dollars)Twitter median CPC worldwide Q1 2017- Q1 2018
- Leader rankings
- Leading brands on Twitter as of June 2018, by followers (in millions)Most-followed brands on Twitter 2018
- Leading brands in the United States on Twitter in 2018, based on user engagement (in million actions)Leading U.S. brands on Twitter 2018, by user engagement
- Leading retail and consumer merchandise brands on Twitter as of July 2018, by followers (in millions)Most-followed retailers and consumer merchandise brands on Twitter 2018
- Leading beauty and cosmetics brands on Twitter as of July 2018, by followers (in 1,000s)Most-followed beauty brands on Twitter 2018
- Leading fashion brands on Twitter as of July 2018, by followers (in millions)Most-followed apparel brands on Twitter 2018
- Brazil: ad spend of the federal government on Twitter 2013-2016
- Display advertising CTR in select Asia Pacific countries 2013-2014
- Twitter ad visibility according to U.S. Twitter users 2015
- Twitter ad relevance according to U.S. users 2015
- LatAm: average click-through rate for digital ad 2017, by main format
- U.S. Google AdWords mobile CTR 2018, by industry
- Leading Twitter ad formats in the U.S. 2013-2014
- Social ad revenue worldwide 2016, by company
- Interaction with brands on Twitter in the United Kingdom (UK) 2014
- Selected social networks media ad spend in the U.S. 2016
- Search advertising click-through rate in the United Kingdom (UK) 2013, by device
- Click-through and unique open rate of marketing e-mails in Germany 2014, by industry
- Canada e-mail marketing CTR 2017-2018
- Performance of personalized digital ads 2015-2016, by trigger
- Departments in charge of programmatic according to U.S. marketers 2014-2016
- UK: share of net revenues generated from digital advertising, by company 2018-2021
- Leading display ad publishers in Canada in 2014, by share of ad impressions
- Brazil: ad spend of the federal government on Spotify 2014-2016
- Click-through-rate of online ad videos in European countries 2017
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