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Views on AIs impact on ad purchasing and targeting in the U.S. 2018

Perspectives on artificial intelligence (AI) impact on audience targeting and ad purchasing according to marketing and agency professionals in the United States as of April 2018

by A. Guttmann, last edited Sep 12, 2018
Views on AIs impact on ad purchasing and targeting in the U.S. 2018 The statistic presents the perspectives on artificial intelligence's (AI) impact on audience targeting and ad purchasing according to marketing and agency professionals in the United States as of April 2018. During the survey, 16 percent of responding agencies believed that AI's influence on advertising will be apparent within the following year, while the same was stated by 28 percent of surveyed marketers.
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Perspectives on artificial intelligence (AI) impact on audience targeting and ad purchasing according to marketing and agency professionals in the United States as of April 2018

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