This statistic shows the in-stream and out-stream share of digital video advertising spending in Europe from 2017 to 2019. In 2019, in-stream video ads accounted for close to 48.9 percent of the digital video ad spend.
In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019
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IAB (U.S.). (July 30, 2020). In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019 [Graph]. In Statista. Retrieved April 24, 2024, from https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/
IAB (U.S.). "In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019." Chart. July 30, 2020. Statista. Accessed April 24, 2024. https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/
IAB (U.S.). (2020). In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019. Statista. Statista Inc.. Accessed: April 24, 2024. https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/
IAB (U.S.). "In-stream and Out-stream Share of Digital Video Advertising Expenditure in Europe from 2017 to 2019." Statista, Statista Inc., 30 Jul 2020, https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/
IAB (U.S.), In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019 Statista, https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/ (last visited April 24, 2024)
In-stream and out-stream share of digital video advertising expenditure in Europe from 2017 to 2019 [Graph], IAB (U.S.), July 30, 2020. [Online]. Available: https://www.statista.com/statistics/899105/in-vs-out-stream-share-of-video-ad-spend-in-europe/