In-store mobile shopper activities worldwide 2017-2018

Share of online shoppers worldwide using their smartphones while in stores for the following activities in 2017 and 2018

by J. Clement, last edited Sep 11, 2018
In-store mobile shopper activities worldwide 2017-2018 This statistic presents the share of shoppers worldwide using their smartphones while in stores for the selected activities. According to the 2018 findings, 29 percent of shoppers used their smartphones to research products in-store. Additionally, 36 percent of shoppers reported to using their smartphone to compare prices while browsing through a retailer's shop.
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Share of online shoppers worldwide using their smartphones while in stores for the following activities in 2017 and 2018

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