This statistic displays the number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018. K Group and S Group are the two main Finnish grocery store chains. At that time, the number of bonus cards issued by S Group was slightly higher, reaching 3.7 million. While customers benefit from the bonus scheme by receiving offers, the grocery store chains can collect data on customer behavior and use it further to develop and market their products and services.
Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions)
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Helsingin Sanomat. (October 2, 2018). Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions) [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/
Helsingin Sanomat. "Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions)." Chart. October 2, 2018. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/
Helsingin Sanomat. (2018). Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions). Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/
Helsingin Sanomat. "Number of Bonus Card Owners of Finnish Supermarket Chains K Group and S Group as of October 2018 (in Millions)." Statista, Statista Inc., 2 Oct 2018, https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/
Helsingin Sanomat, Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions) Statista, https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/ (last visited March 28, 2024)
Number of bonus card owners of Finnish supermarket chains K Group and S Group as of October 2018 (in millions) [Graph], Helsingin Sanomat, October 2, 2018. [Online]. Available: https://www.statista.com/statistics/926494/number-of-bonus-card-owners-of-finnish-supermarket-chains/