Leading websites in the electricals sector in the UK 2019, by Share of Voice

This statistic displays the leading 20 electricals websites in the United Kingdom (UK) as of September 2019, by share of voice. According to Pi Datametrics, across the UK electricals sector, amazon.co.uk is the leading website in terms of share of voice, accounting for 8.52 percent in September 2019. Following this, UK's own currys.co.uk and argos.co.uk rank in second and third place, with voice shares of 6.03 and 5.51 percent, respectively.

Leading 20 electricals websites* in the United Kingdom (UK) as of September 2019, by share of voice**

Share of voice**
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Source

Release date

October 2019

Region

United Kingdom

Survey time period

September 30, 2019

Supplementary notes

* Electricals sector includes: computing, home appliances, small appliances, smart tech and phones, and sound and vision.

** Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 12,011 of the most commercially valuable, category-specific search terms through Google UK.

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Statistics on "Consumer electronics consumption in the UK (Kantar Media TGI)"

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