In 2023, the meal kit delivery service company HelloFresh spent approximately 1.44 billion euros on marketing. This constitutes an increase compared to the previous year's marketing budget of 1.28 billion euros.
Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros)
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Other statistics that may interest you Meal kits in the U.S.
Market overview
6
- Premium Statistic Revenue of the meal kit delivery industry worldwide 2018-2028
- Premium Statistic Revenue of the meal kit delivery industry in the U.S. 2018-2028
- Premium Statistic Global number of active subscribers of HelloFresh and Blue Apron 2016-2023
- Premium Statistic Market share of the food subscription box market in the United States 2022
- Basic Statistic App downloads of main food subscription box providers in the U.S. 2019-2021
- Premium Statistic Average cost per meal of food box providers in the U.S. 2022
Consumer preference
7
- Premium Statistic Food subscriptions spend by generation in the United States 2021
- Premium Statistic Meal-kit delivery by frequency in the United States 2021
- Premium Statistic Most popular meal-kit delivery brands in the United States 2021
- Premium Statistic Most popular food subscriptions for Baby Boomers in the United States 2021
- Premium Statistic Most popular food subscriptions for Generation X in the United States 2021
- Premium Statistic Most popular food subscriptions for Millennials in the United States 2021
- Premium Statistic Most popular food subscriptions for Generation Z in the United States 2021
Key players: HelloFresh
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- Premium Statistic Annual revenue of HelloFresh 2013-2023
- Premium Statistic Global net revenue growth of HelloFresh 2015-2022
- Premium Statistic Revenue of HelloFresh 2016-2023, by region
- Premium Statistic Number of active customers of HelloFresh worldwide 2016-2023, by quarter
- Premium Statistic Number of orders from HelloFresh globally 2016-2023, by quarter
- Premium Statistic Marketing expenses of HelloFresh worldwide 2016-2023
Key players: Blue Apron
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- Premium Statistic Blue Apron's revenue 2014-2022
- Premium Statistic Blue Apron's quarterly customer base 2015-2022
- Premium Statistic Blue Apron's quarterly order volume 2015-2022
- Premium Statistic Blue Apron's order share 2019-2022, by meal type
- Premium Statistic Blue Apron's customer share in the U.S. 2022, by state
- Premium Statistic Blue Apron's customer share 2022, by age
- Premium Statistic Blue Apron's marketing expenses 2014-2022
COVID-19 impact
6
- Premium Statistic Meal preparation kits shopping frequency in the U.S. 2019-2022
- Premium Statistic Meal kit delivery usage behavior in the United States 2020
- Basic Statistic Change in consumer spending on meal kit delivery due to coronavirus US, by income
- Basic Statistic Change in consumer spending on meal kit delivery due to coronavirus US, by generation
- Premium Statistic Meal kit purchasing change due to coronavirus in the U.S.2020, by age
- Premium Statistic Meal kit purchasing change due to coronavirus in the U.S. 2020, by gender
Further related statistics
20
- Marketing spend of Pandora A/S worldwide 2013-2023
- Number of orders per Blue Apron customer from 2015 to 2022
- Average order value from Blue Apron from 2015 to 2022
- Production and marketing expenses of Amazon Prime TV series 2017
- Leading subscription box categories in the U.S. 2018
- U.S. average first year expenditure on meal kits in the United States as of 2017
- Appeal of durable goods subscriptions in the Netherlands 2018
- Meal kit customer retention share in the United States as of 2017, by company
- Appeal of consumer goods subscriptions in the Netherlands 2018
- Red Hat Inc's annual sales and marketing spending worldwide 2009-2019
- Brazil: subcom subscribers 2016, by product type
- Likeliness to use online meal kit delivery services among U.S. consumers 2016
- Experience with online meal kit delivery services among U.S. consumers 2016
- Share of subscription boxes Canadians have signed up for 2018
- Average meal kit subscription duration in the U.S. 2017
- Bumble: annual ad spend 2018-2022
- Avianca: selling expenses 2014-2020
- U.S. businesses social media marketing budget share 2021, by industry
- Export ratio of the food industry in Germany 2005-2023
- Purchase criteria for food in Canada 2023
Further Content: You might find this interesting as well
Statistics
- Marketing spend of Pandora A/S worldwide 2013-2023
- Number of orders per Blue Apron customer from 2015 to 2022
- Average order value from Blue Apron from 2015 to 2022
- Production and marketing expenses of Amazon Prime TV series 2017
- Leading subscription box categories in the U.S. 2018
- U.S. average first year expenditure on meal kits in the United States as of 2017
- Appeal of durable goods subscriptions in the Netherlands 2018
- Meal kit customer retention share in the United States as of 2017, by company
- Appeal of consumer goods subscriptions in the Netherlands 2018
- Red Hat Inc's annual sales and marketing spending worldwide 2009-2019
- Brazil: subcom subscribers 2016, by product type
- Likeliness to use online meal kit delivery services among U.S. consumers 2016
- Experience with online meal kit delivery services among U.S. consumers 2016
- Share of subscription boxes Canadians have signed up for 2018
- Average meal kit subscription duration in the U.S. 2017
- Bumble: annual ad spend 2018-2022
- Avianca: selling expenses 2014-2020
- U.S. businesses social media marketing budget share 2021, by industry
- Export ratio of the food industry in Germany 2005-2023
- Purchase criteria for food in Canada 2023
HelloFresh. (March 15, 2024). Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros) [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/
HelloFresh. "Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros)." Chart. March 15, 2024. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/
HelloFresh. (2024). Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros). Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/
HelloFresh. "Marketing Expenses of Hellofresh Worldwide from 2016 to 2023 (in Million Euros)." Statista, Statista Inc., 15 Mar 2024, https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/
HelloFresh, Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros) Statista, https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/ (last visited March 29, 2024)
Marketing expenses of HelloFresh worldwide from 2016 to 2023 (in million euros) [Graph], HelloFresh, March 15, 2024. [Online]. Available: https://www.statista.com/statistics/948062/hellofresh-marketing-expenses-worldwide/