Digital channel usage by Gen Y insurance customers worldwide 2018, by type

This statistic shows the importance of digital channels among Gen Y insurance customers worldwide in 2018, by type. In 2018, 56.3 percent of Gen Y insurance customers said that it was highly important to be able to conduct insurance transactions on the internet.

Importance of digital channels among Gen Y insurance customers worldwide in 2018, by type

Share of respondents who think a given channel is important
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Sources

Release date

May 2018

Region

Worldwide

Survey time period

January to February 2018

Number of respondents

10,000 respondents

Special properties

insurance customers in 20 countries

Supplementary notes

Gen Y customer were defined as "individuals aged 18 to 34".

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