Online fulfillment models for grocery shopping used by Baby Boomers U.S. 2018 | Statista

This statistic depicts the results of a survey in which Baby Boomer consumers in the United States were asked which online fulfillment models they used for buying groceries in 2018. In that year, about 11 percent of Baby Boomers got groceries shipped to their home.

Most popular online fulfillment services for grocery shopping used by Baby Boomer consumers in the United States in 2018

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Release date

June 2018

More information

Region

United States

Survey time period

February 4-16, 2018

Number of respondents

692 respondents

Age group

54-72 years

Method of interview

Online survey

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