Use frequency of social media for information on brands or products France 2019

This statistic displays the use frequency of social media in order to get information on products, brands, companies or business leaders among French using social media in a survey from 2019. It shows that 36 percent of the respondents declared using Facebook almost every day to get information on products, brands or businesses, while 12 did it using Instagram.

Frequency at which French use social media to get information on a brand, a company, a product, a service or a company leader in 2019, by social media*

Characteristic	Daily or almost daily	At least once a week	At least once a month	Less often	Never
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-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-
-	-	-	-	-	-

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Release date

February 2019

More information

Region

France

Survey time period

January 24-25, 2019

Number of respondents

1,008 respondents

Age group

18 years and older

Special properties

Among respondents using social media (89 percent of the sample)

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* This question was phrased by the source as follows: "Pour chacun des réseaux suivants, à quelle fréquence l'utilisez-vous pour vous informer au sujet d'une marque, d'une entreprise, d'un produit, d'un service ou d'un dirigeant d'entreprise?"

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