Important features of web shops for online shoppers in Finland 2018
This statistic displays the result of a survey conducted in 2018 on online shoppers in Finland and is based on the features which they find most important when choosing which web shop to purchase from. The feature which came on top of the list was that the customer is able to choose the delivery method, according to 84 percent of respondents. The feature that came last on the list was delivery on the following day.