Average customer acquisition costs in China FY 2016-2021, by e-commerce platform

Average customer acquisition costs in China from financial year 2016 to 2021, by e-commerce platform

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Release date

April 2022

Region

China

Survey time period

FY 2016 to FY 2021

Supplementary notes

One yuan equals approximately 0.15 U.S. dollars and 0.15 euros (as of July 2022).

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