Google Play Store

Statistics report about the Google Play Store

Google Play Store

This report presents insights and statistics on the Google Play Store. It provides metrics on the available apps on the Google Play Store, Android apps KPIs, as well as data on the Android ecosystem transparency. It also includes information regarding the most used software development kits (SDKs) for Android, as well as the Google Play Store advertising environment. Further statistics and comparisons between app stores can be found in Statista's app stores report, and in the Apple App Store report.

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Table of contents

Overview

6
  • Basic Statistic Google Play: number of available apps as of Q3 2022
  • Basic Statistic Google Play: number of available gaming apps as of Q3 2022
  • Premium Statistic Most popular Google Play app categories 2022
  • Premium Statistic Number of monthly Google Play app releases worldwide 2019-2024
  • Premium Statistic Number of iOS and Google Play app downloads as of Q1 2023
  • Premium Statistic Global Google Play and Apple App Store app revenues 2022

Performance

7
  • Basic Statistic Global Google Play Store app downloads Q1 2021 and Q1 2022, by category
  • Basic Statistic Most downloaded Google apps worldwide 2023
  • Premium Statistic Global Android app retention rate Q3 2023
  • Premium Statistic Average price of paid Android apps 2024
  • Premium Statistic Conversion rate of Android apps in the U.S. 2022, by category
  • Premium Statistic Android subscription apps global install rate 2022-2023
  • Premium Statistic Google Play Store: monetization of highest-ranking apps 2022, by category

Android app development

10
  • Basic Statistic Mobile operating systems targeted by developers globally 2022-2023
  • Basic Statistic Revenue split for app stores worldwide 2023
  • Basic Statistic Leading mobile Android app analytics SDKs 2024
  • Basic Statistic Leading mobile Android app ad network SDKs 2024
  • Basic Statistic Leading mobile Android app attribution SDKs 2024
  • Basic Statistic Leading mobile Android app commerce SDKs 2023
  • Basic Statistic Leading mobile Android app communication SDKs 2024
  • Basic Statistic Leading mobile Android app marketing automation SDKs 2024
  • Basic Statistic Leading mobile Android app audience and data intelligence SDKs 2024
  • Basic Statistic Leading mobile Android app backend and cloud SDKs 2024

Android ecosystem transparency

5
  • Premium Statistic Average quarterly PHAs installed via the Google Play Store 2018-2022
  • Premium Statistic Countries with the highest share of PHAs installs in the Google Play Store 2020-2022
  • Basic Statistic Distribution of PHAs installed via the Google Play Store 2022, by type
  • Premium Statistic Privacy violation prevention on the Google Play Store 2022
  • Basic Statistic Google Play Store: delisted apps 2021-2022

Google Play advertising environment

6
  • Premium Statistic Countries with the highest in-app banner ads eCPM for Android 2022
  • Premium Statistic Markets with the highest in-app interstitial ads eCPM for Android 2022
  • Premium Statistic In-app rewarded ads eCPM for Android in selected countries 2023
  • Premium Statistic Global Android users opting out of personalized ads 2023
  • Premium Statistic Share of marketers increasing Android or iOS spend in the U.S. and UK 2022
  • Premium Statistic Mobile app install frauds on Android 2022, by category

Spotlight: App Store Optimization (ASO)

10
  • Basic Statistic U.S. daily median downloads needed for Android apps and games to rank first 2019-2022
  • Premium Statistic Google Play Store: update frequency for highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: highest-ranking apps size 2022, by category
  • Premium Statistic Google Play Store: length of main titles in highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: titles length of highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: target keyword match in highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: most popular colors of highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: most used symbols in the titles of highest-ranking apps 2022
  • Premium Statistic Google Play Store: number of screenshots in highest-ranking apps 2022, by category
  • Premium Statistic Google Play Store: global ratings of highest-ranking apps 2022, by position
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