Halloween in the U.S.

Statistics report on Halloween in the United States

Halloween in the U.S.

This report presents a range of statistics and facts about Halloween in the United States. In order to provide an in-depth look of Halloween celebration plans and the overall U.S. market, the report is broken down into the following chapters: consumer expenditure, consumer behavior, Halloween product shopping, and finally a chapter on pumpkin production and consumption.

Table of contents

Consumer expenditure

10
  • Premium Statistic Leading consumer spending events by expected average spend in the U.S. 2023
  • Basic Statistic Annual Halloween expenditure in the United States 2005-2023
  • Basic Statistic Annual Halloween expenditure in the U.S. 2023, by item
  • Premium Statistic Americans' planned spending on Halloween-related items 2005-2023
  • Premium Statistic Americans' planned spending on Halloween-related items by category 2023
  • Premium Statistic Expected spend among Gen Z for Halloween in the United States 2023
  • Premium Statistic Expected spend among millennials for Halloween in the United States 2023
  • Premium Statistic Expected spend among women for Halloween in the United States 2023
  • Premium Statistic Expected spend among men for Halloween in the United States 2023
  • Premium Statistic Halloween spending cutbacks due to inflation in the U.S. 2022, by product

Consumer behavior

8
  • Basic Statistic Participation in Halloween activities in the United States 2015-2023
  • Basic Statistic Plans for Halloween celebrations in the U.S. in 2023
  • Basic Statistic Opinions on when it is still too early to show Halloween items in the U.S. 2023
  • Premium Statistic Halloween shopping start in the United States in 2023
  • Premium Statistic Expected change in Halloween spending among U.S. consumers 2023
  • Basic Statistic Areas of inspiration for Halloween in the U.S. 2023
  • Premium Statistic Stores in which U.S. consumers planned to make their Halloween purchases 2023
  • Basic Statistic Stores in which young U.S. consumers planned to make their Halloween purchases 2022

Halloween product shopping

10
  • Basic Statistic Timing of Halloween costume purchases among consumers in the United States 2023
  • Premium Statistic Stores in which U.S. consumers planned to shop for Halloween costumes 2023
  • Premium Statistic Planned spending on Halloween costumes among consumers in the U.S. 2022
  • Premium Statistic Leading sources of inspiration for Halloween costumes among U.S. adults 2022
  • Premium Statistic Leading sources of inspiration for Halloween costumes among Gen Z in the U.S. 2022
  • Premium Statistic Main social networks used for DIY Halloween costume ideas in the U.S. 2022
  • Premium Statistic Timing of Halloween candy purchases among consumers in the United States 2023
  • Premium Statistic Consumer spending on Halloween candy in the United States 2017-2023
  • Premium Statistic Consumers that plan to buy specific make-up for Halloween worldwide 2022
  • Premium Statistic Leading styles of Halloween make-up U.S. consumers planned to buy 2022

Pumpkin production & consumption

6
  • Basic Statistic Number of people who planned to carve a jack-o-lantern for Halloween U.S. 2017-2023
  • Premium Statistic Jack-o-lantern expenditure in the U.S. 2017-2023
  • Basic Statistic U.S. pumpkin prices during Halloween 2017-2023
  • Basic Statistic U.S. pumpkin production 2001-2023
  • Basic Statistic U.S. pumpkin production value 2001-2023
  • Basic Statistic U.S. per capita consumption of fresh pumpkins 2000-2022

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