European Attitudes towards Programmatic Advertising 2015

This report contains the results of a survey carried out in Europe in April and June 2015 among advertisers, agencies and publishers. The survey concerned programmatic advertising and aimed to discover the key drivers of programmatic spending.

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FURTHER REPORTS

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  • Programmatic advertising in the United States
  • Digital advertising in Latin America
  • Digital advertising in Germany
  • Digital advertising in Europe
  • Digital advertising in India
  • Digital advertising in France
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