Beer market in Germany

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Statista dossier about the beer market in Germany

This dossier contains a range of selected facts and statistics about the beer market in Germany. In addition to figures about revenues and consumption trends, it also includes data on small breweries and mixed beer drinks.

Table of contents

  • 1. Breweries and brands
    • Leading brewery groups domestic sales in Germany 2016 to 2018

    • Leading brewery groups market share in Germany 2017

    • Leading beer brands' domestic revenues in Germany 2017

    • Leading beer brands production (Pils) in Germany as of 2017

    • Most popular beer brands Germany 2019

    • Consumer numbers for most popular beer brands Germany 2015-2019

  • 2. Small and microbreweries
    • Brewery production in Germany from 2005 to 2018 by size category

    • Distribution of beer production in Germany 2005-2018, by brewery production volume

    • Microbreweries in Germany from 2005 to 2018

    • Microbreweries beer production in Germany from 2005 to 2018

    • Small breweries in Germany from 2005 to 2018, by production volume

    • Small breweries beer production in Germany from 2005 to 2018

    • Small breweries' beer production share in Germany from 2005 to 2018

  • 3. Consumption
    • Number of Germans interested in beer 2011-2018

    • Most purchased and consumed beverages in Germany 2017-2019

    • Sales volume of beer in Germany 1993-2018

    • Volume of beer sold in Germany August 2019

    • Beer sales in Germany 2017-2018, by state

    • Beer sales compared to the population in Germany as of 2018

    • Consumption of beer in Germany from 1960 to 2018

    • Per capita consumption of beer in Germany 1950-2018

    • Consumption frequency of imported beer in Germany 2015-2018

    • Beer imports share in domestic consumption in Germany 2001-2018

  • 4. Types and varieties
    • Most popular beer types in Germany 2016-2019

    • Beer sales distribution in Germany as of 2019, by varieties

    • Beer consumption survey (pils, export) in Germany 2015 to 2019

    • Consumption of pils and pilsener in Germany 2015-2018, by frequency

    • Export beer consumption survey in Germany 2007 to 2015

    • Consumption of export, pale ale and lager beer in Germany 2015-2018, by frequency

    • Consumption of low alcohol and light beer in Germany 2015-2018, by frequency

    • Consumption of alcohol-free beer in Germany 2015-2019

    • Consumption of alcohol-free beer in Germany 2015-2018, by frequency

    • Malt beer consumption survey in Germany 2007 to 2013

    • Consumption of malt beer in Germany 2015-2018, by frequency

    • Altbier beer consumption survey in Germany 2007 to 2013

    • Consumption of altbier in Germany 2015-2018 by frequency

    • Kölsch beer consumption survey in Germany 2007 to 2013

    • Consumption of Kölsch in Germany 2015-2018 by frequency

    • Wheat beer consumption survey in Germany 2015 to 2019

    • Consumption of wheat beer in Germany 2015-2018 by frequency

    • Consumption of bock beer in Germany 2015-2018 by frequency

    • Consumption of mild beer in Germany 2015-2018 by frequency

    • Consumption of black beer in Germany 2015-2018 by frequency

  • 5. Mixed beer drinks
    • Sales volume of beer-based mixed drinks in Germany 1999-2018

    • Mixed beer drinks sales volume distribution in 2016 and 2017

    • Sales volume of mixed beer drinks in Germany 2019, by distribution channels

    • Mixed beer drinks customer reach in Germany 2012-2017 by region

    • Mixed beer drink consumption survey in Germany 2015 to 2019

    • Consumption of mixed beer drinks in Germany 2015-2018 by frequency

    • Consumption of mixed beer drinks with lemonade in Germany 2015-2018 by frequency

    • Consumption of flavored beer in Germany 2015-2018 by frequency

  • 6. Distribution
    • Beer sales share in Germany 2019, by distribution

    • Awareness of price and brands when buying beer in Germany 2012-2018

    • Advertising expenditure for beer in Germany 2000-2017

    • Beer advertising expenditure share in Germany 2006-2017, by channel

    • Beer manufacturers advertising expenses in Germany 2017

    • Beer sales share by packaging in Germany 2019

    • Returnable beer crates sales by price level in Germany 2016-2017

    • Returnable beer crates sales distribution in Germany 2016-2017

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