Television market in Denmark

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Statista dossier on television market and usage in Denmark

This dossier presents a range of selected statistics and data about television in Denmark. In addition to recent key figures on the Danish TV industry development, it contains relevant statistics on infrastructure, public service and commercial television, consumer behavior, as well as a chapter on online TV and streaming services

Table of contents

  • 1. Overview
    • Quarterly number of households with access to TV in Denmark 2013-2018

    • Revenue of the television industry in Denmark 2009-2017

    • Number of companies in the television industry in Denmark 2009-2017

    • Number of employees in the TV industry in Denmark 2017-2018

    • Daily TV reach in Denmark 2008-2018

    • Average daily TV viewing time in Denmark 2008-2018

    • Ranking of TV channel families in Denmark 2018, by audience share

    • Ranking of TV channels in Denmark 2018, based on audience share

    • Ranking of selected TV channels in Denmark 2018, by daily reach

  • 2. Infrastructure
    • Distribution of households in Denmark 2017-2018, by number of TV sets

    • Share of the population watching television in Denmark 2018, by device and methods

    • Quarterly share of households without access to TV in Denmark 2013-2018

    • TV channels available in Denmark 2018, by genre

    • Pay TV subscriptions per capita in Denmark 2018, by platform

    • Smart-TV ownership rate in households in Denmark 2013-2019

    • Share of individuals watching TV via connected TV boxes weekly in the Nordics 2019

  • 3. Public television
    • Public TV license fee revenue in Denmark 2011-2022

    • Revenues of the Danish Broadcasting Corporation from 2013-2018

    • Revenue of TV 2 Danmark 2011-2018

    • Air time of Danish Broadcasting Corporation’s TV channels 2018, by genre of program

    • Audience share of the public service television channels in Denmark 2008-2018

    • Average daily reach of the Danish TV channel DR1 2008-2018

    • Average daily reach of the Danish TV channel DR2 2008-2018

    • Average daily reach of the Danish TV channel TV 2 2008-2018

  • 4. Advertising and commercial TV
    • TV advertising revenue in Denmark 2007-2017

    • Audience share of public service and non-public service TV in Denmark 2008-2018

    • Daily time spent watching non-public service TV in Denmark 2008-2018

    • Daily time spent watching non-public service TV in Denmark 2017-2018, by age

    • Daily coverage of non-public service TV in Denmark 2009-2018

    • Audience share of Danish TV station TV3 2008-2018

    • Daily reach of Danish TV station TV3 2008-2018

    • Usage of traditional commercial TV channels weekly in the Nordics 2019

  • 5. Usage behavior
    • Average daily TV viewing time in Denmark November 2019, by television broadcaster

    • Average daily time spent watching traditional TV in Denmark 2018, by age

    • Share of individuals watching traditional TV weekly in Denmark 2018, by age

    • Watching TV in Denmark 2018, by time of day

    • Watching TV in Denmark 2018, by location

    • Frequency of TV viewing on a TV set in Denmark 2018

    • Use of TV as news source in Denmark 2019, by age

    • Daily consumption of traditional TV and streaming services in Denmark 2018

    • Consumption of traditional TV and streaming services in Denmark 2018, by age

  • 6. Online TV
    • Online video service subscriptions in Denmark 2018, by platform

    • Operators offering streaming and digital TV services in Denmark 2018

    • On-demand audiovisual services in Denmark 2018, by type

    • Weekly TV content streaming in the Nordic countries 2019

    • Weekly reach of streaming services in Denmark 2018

    • Frequency of TV viewing via internet in Denmark 2018

    • Use of TV website as a news source in Denmark 2019, by age

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