As of 2018, Škoda was the country’s most popular car brand. The Czech automobile manufacturer sold nearly 70,000 units to the Polish market that year, some 14,000 more than Volkswagen, which came in second. Of the ten leading models, three were produced by Škoda, with the Octavia placing first, at 21,125 vehicles sold. It was the only car model for which sales figures exceeded 20,000 units.
In terms of car sales to Poland, 2018 was the most profitable year yet for Škoda. New registrations more than doubled between 2011 and 2018. However, the Czech company was not the only Eastern European based producer noting such prominent growth rates. Romanian brand Dacia sold more than five times as many cars to Poland in 2018 than seven years prior.
According to a 2018 survey, the majority of Polish consumers bought used passenger cars. Only 20.14 percent of residents reported having purchased a new vehicle.