Foot Locker brand profile in the United States 2022
When it comes to sports and outdoor online shop users, brand awareness of Foot Locker is at 87% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Foot Locker in the United States?
In total, 35% of U.S. sports and outdoor online shop users say they like Foot Locker. However, in actuality, among the 87% of U.S. respondents who know Foot Locker, 40% of people like the brand.
What is the usage share of Foot Locker in the United States?
All in all, 24% of sports and outdoor online shop users in the United States use Foot Locker. That means, of the 87% who know the brand, 28% use them.
How loyal are the customers of Foot Locker?
Around 19% of sports and outdoor online shop users in the United States say they are likely to use Foot Locker again. Set in relation to the 24% usage share of the brand, this means that 79% of their customers show loyalty to the brand.
What's the buzz around Foot Locker in the United States?
In June 2022, about 20% of U.S. sports and outdoor online shop users had heard about Foot Locker in the media, on social media, or in advertising over the past three months. Of the 87% who know the brand, that's 23%, meaning at the time of the survey there's little buzz around Foot Locker in the United States.
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