Motorcycles - Poland

Poland

In 2024, the projected revenue in the Motorcycles market in Poland is estimated to reach US$289.50m.
This is expected to grow at an annual rate of 3.64%, resulting in a projected market volume of US$334.00m by 2028.
Among the market segments, the largest one is On-road Motorcycles, which is projected to have a market volume of US$225.40m in 2024.
By 2028, the unit sales of Motorcycles market in Poland are expected to reach 30.98k motorcyles.
The volume weighted average price of Motorcycles market in 2024 is projected to be US$10.69k.
In terms of market share, BMW Motorrad is expected to have the highest share with 0.0% in 2024.
Additionally, the value market share of BMW Motorrad in Poland is estimated to be 0.0% in the same year.
From an international perspective, it is worth noting that the highest revenue is expected to be generated in India with US$31,140.00m in 2024.
The growing popularity of electric motorcycles in Poland has led to an increase in demand for charging infrastructure.

Key regions: Thailand, Italy, Indonesia, Spain, Germany

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Analyst Opinion

The Motorcycles market in Poland has been experiencing steady growth in recent years.

Customer preferences: Polish consumers have shown a growing interest in motorcycles as a mode of transportation. This can be attributed to several factors, including the increasing traffic congestion in urban areas and the rising cost of fuel. Motorcycles provide a more efficient and cost-effective alternative to cars, especially for short-distance commuting. Additionally, motorcycles are seen as a stylish and exciting mode of transportation, appealing to younger consumers who are looking for a sense of adventure and freedom.

Trends in the market: One of the key trends in the Polish motorcycles market is the growing demand for electric motorcycles. With the increasing awareness of environmental issues and the desire to reduce carbon emissions, many consumers are opting for electric vehicles. Electric motorcycles offer a clean and sustainable mode of transportation, and advancements in battery technology have improved their range and performance. As a result, we have seen an increase in the number of electric motorcycle models available in the market, catering to the growing demand. Another trend in the market is the rise of motorcycle sharing services. Similar to the popular bike-sharing programs in many cities, motorcycle sharing services provide convenient and flexible transportation options for consumers. These services allow users to rent motorcycles for short periods, providing an affordable and convenient alternative to owning a motorcycle. This trend is particularly popular among urban dwellers who may not have the space or need to own a motorcycle full-time.

Local special circumstances: Poland has a strong motorcycle culture, with a long history of motorcycle manufacturing and racing. This has created a favorable environment for the growth of the motorcycles market, as consumers have a deep appreciation for motorcycles and their associated lifestyle. Additionally, Poland has a well-developed network of roads and highways, making it an ideal country for motorcycle enthusiasts to explore and enjoy their rides.

Underlying macroeconomic factors: The steady growth of the motorcycles market in Poland can also be attributed to favorable macroeconomic factors. The country has experienced a period of sustained economic growth, which has increased disposable incomes and consumer spending power. As a result, more consumers are able to afford motorcycles and are willing to invest in them as a mode of transportation or as a leisure activity. Furthermore, Poland has a relatively low unemployment rate, which provides stability and confidence to consumers, encouraging them to make larger purchases such as motorcycles. In conclusion, the motorcycles market in Poland is experiencing growth due to customer preferences for efficient and cost-effective transportation options, as well as the rising popularity of electric motorcycles and motorcycle sharing services. The country's strong motorcycle culture, well-developed road network, and favorable macroeconomic factors also contribute to the market's growth.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

Additional Notes:

The market is updated once a year.