This statistic depicts the most important considerations for consumers in the United States when deciding which premium liquor to purchase in 2018, broken down by generational cohort. The survey found that for Millennial consumers, the appearance of the label was the most important factor when deciding which premium liquor to buy.
Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation
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Ipsos North America. (April 18, 2018). Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation [Graph]. In Statista. Retrieved May 02, 2024, from https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/
Ipsos North America. "Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation ." Chart. April 18, 2018. Statista. Accessed May 02, 2024. https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/
Ipsos North America. (2018). Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation . Statista. Statista Inc.. Accessed: May 02, 2024. https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/
Ipsos North America. "Most Important Considerations When Purchasing Premium Liquor among Consumers in The United States in 2018, by Generation ." Statista, Statista Inc., 18 Apr 2018, https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/
Ipsos North America, Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation Statista, https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/ (last visited May 02, 2024)
Most important considerations when purchasing premium liquor among consumers in the United States in 2018, by generation [Graph], Ipsos North America, April 18, 2018. [Online]. Available: https://www.statista.com/statistics/1011490/reasons-influencing-purchase-premium-liquor-generation/