Most trusted information sources for aesthetics clinics Japan 2023, by gender
According to a survey conducted in August 2023, websites of hospitals and medical clinics were the most trusted source of information among both male and female respondents in Japan when choosing facilities to receive treatments of aesthetic medicine. For female respondents, websites providing articles etc. about aesthetic medicine was the second most trusted source of information, while TV and Radio, including commercials, was the second most trusted information among male respondents.