Tech-enabled tools for back-to-college shopping U.S. 2022 | Statista

According to a survey carried out among parents of college students in the United States in 2022, approximately 60 percent of shoppers intended to use smartphones during the back-to-college shopping season. Nearly a third of shoppers also intended to use social media for the purpose of back-to-college shopping.

Interest in tech-enabled shopping tools among online back-to-college (BTC) consumers in the United States in 2022

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Release date

July 2022

More information

Region

United States

Survey time period

May 20 to June 14, 2022

Number of respondents

901 respondents

Special properties

Parents with college-going children who will use at least one digital device while shopping for BTC

Method of interview

Online panel

Citation formats

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Back-to-college spending in the U.S. 2009-2023

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Statistics on " Back-to-college market "

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Other statistics that may interest you Back-to-college market

Overview

8

Average expenditure by category

6

Total expenditure by category

6

Consumer behavior

8

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Topics

Back-to-college

Housing for students in the U.S.

College student health in the U.S.

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