very conflicted about avoiding brands who do not take an active stance against racism. Gen Z who achieved a high education were both the most likely to avoid brands that don’t take an active stance against racism, and the most unlikely to avoid those brands.
In a survey conducted from October 2021 to July 2022, respondents revealed that Gen Zers (or zoomers) were Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic
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Latana. (November 15, 2022). Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic [Graph]. In Statista. Retrieved May 03, 2024, from https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/
Latana. "Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic." Chart. November 15, 2022. Statista. Accessed May 03, 2024. https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/
Latana. (2022). Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic. Statista. Statista Inc.. Accessed: May 03, 2024. https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/
Latana. "Opinions on How Likely Gen Z Is to Avoid Buying Products from Brands That Don’t Take An Active Stance against Racism in The U.S. in 2022, by Demographic." Statista, Statista Inc., 15 Nov 2022, https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/
Latana, Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic Statista, https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/ (last visited May 03, 2024)
Opinions on how likely Gen Z is to avoid buying products from brands that don’t take an active stance against racism in the U.S. in 2022, by demographic [Graph], Latana, November 15, 2022. [Online]. Available: https://www.statista.com/statistics/1353187/us-avoid-anti-racist-brands-gen-z-by-demographic/