AVOD penetration rate in Canada 2022-2023, by age group

Published by
Julia Stoll,
Jun 21, 2023
From 2022 to 2023, the penetration rate of Canadian households using AVOD platforms increased to 80 percent. The usage of AVOD services was even higher among adults aged 18 to 34 years, with 92 percent of people accessing ad-supported content.

Penetration rate of ad-supported video-on-demand (AVOD) among households in Canada in 2022 and 2023, by age group

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Release date

May 2023

Region

Canada

Survey time period

2022 and 2023

Number of respondents

3,980*

Age group

18 years and older

Special properties

English speaking

Supplementary notes

*Refers to respondents in 2023.

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