In 2022, the Baltic states allocated substantial budgets to display advertising. Lithuania led the pack with an expenditure of 75 million euros, followed closely by Latvia at 70 million euros, and Estonia with a significant investment of 63 million euros.
Display advertising spending in the Baltics in 2022, by country (in million euros)
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Other statistics that may interest you Advertising in the Baltics
Overview
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- Premium Statistic Advertising spending in Europe 2014-2023
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- Premium Statistic Digital ad spend in the Baltics 2022, by country
- Premium Statistic Digital ad spend growth in the Baltics 2022, by country
- Premium Statistic Advertising expenditure in Lithuania 2021-2022, by medium
- Premium Statistic Advertising expenditure in Latvia 2020-2023, by medium
- Premium Statistic Advertising expenditure in Estonia 2020-H1 2023, by medium
Traditional advertising
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- Premium Statistic TV advertising expenditure in Lithuania 2021-2022
- Premium Statistic TV advertising expenditure in Latvia 2020-2023
- Premium Statistic TV advertising expenditure in Estonia 2020 - H1 2023
- Premium Statistic Cinema advertising spending in Lithuania 2021-2022
- Premium Statistic Cinema advertising spending in Latvia 2020-2023
- Premium Statistic Radio advertising expenditure in Lithuania 2021-2022
- Premium Statistic Radio advertising expenditure in Latvia 2020-2023
- Premium Statistic Radio advertising expenditure in Estonia 2021-H1 2023
Digital advertising
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- Premium Statistic Digital ad spend share in the Baltics 2022, by format and country
- Premium Statistic Display ad spend in the Baltics 2022, by country
- Premium Statistic Display ad spend growth in the Baltics 2022, by country
- Premium Statistic Programmatic share of display ad spend in the Baltics 2022, by country
- Premium Statistic Programmatic ad spend in the Baltics 2022, by country
- Premium Statistic Video advertising spending in the Baltics 2022, by country
- Premium Statistic Search ad spend in the Baltics 2022, by country
- Premium Statistic Search ad spend growth in the Baltics 2022, by country
Digital retail media advertising
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Advertising spending by industry
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- Premium Statistic Advertising spending share in the Baltics 2023, by industry
- Premium Statistic Advertising spending share in Lithuania 2023, by industry
- Premium Statistic Advertising spending share in Latvia 2023, by industry
- Premium Statistic Advertising spending share in Estonia 2023, by industry
Social media and influencer advertising
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- Premium Statistic Social media ad spend growth in the Baltics 2022, by country
- Premium Statistic Social media ad spend in Lithuania 2018-2028
- Premium Statistic Daily social media reach in Lithuania 2022, by platform
- Premium Statistic Influencer ad spend in Lithuania 2018-2028
- Basic Statistic Most followed Instagram influencers in Lithuania 2023
- Premium Statistic Potential social media ad audience in Lithuania 2023, by platform
- Premium Statistic Potential social media ad reach in Lithuania 2023, by platform
Further Content: You might find this interesting as well
IAB Europe. (July 19, 2023). Display advertising spending in the Baltics in 2022, by country (in million euros) [Graph]. In Statista. Retrieved May 09, 2024, from https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/
IAB Europe. "Display advertising spending in the Baltics in 2022, by country (in million euros)." Chart. July 19, 2023. Statista. Accessed May 09, 2024. https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/
IAB Europe. (2023). Display advertising spending in the Baltics in 2022, by country (in million euros). Statista. Statista Inc.. Accessed: May 09, 2024. https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/
IAB Europe. "Display Advertising Spending in The Baltics in 2022, by Country (in Million Euros)." Statista, Statista Inc., 19 Jul 2023, https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/
IAB Europe, Display advertising spending in the Baltics in 2022, by country (in million euros) Statista, https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/ (last visited May 09, 2024)
Display advertising spending in the Baltics in 2022, by country (in million euros) [Graph], IAB Europe, July 19, 2023. [Online]. Available: https://www.statista.com/statistics/1413219/display-advertising-expenditure-baltics-by-country/