Types of news consumers in Canada 2012

The statistics presents types of news consumers in Canada in 2012. Canadian Journalism Foundation distinguished four categories. The hyper newsies, or the people who consume news very intensively and from a wide number of sources, made ten percent of surveyed group.

Types of news consumers in Canada in 2012

Characteristic	Share of respondents
Hyper newsies	10%
Moderate newsies	29%
Casual newsies	42%
Non-newsies	18%

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Release date

October 2012

More information

Region

Canada

Survey time period

October 4 to 15, 2012

Number of respondents

n = 1,006

Method of interview

Online panel

Supplementary notes

Hyper newsies check the news all the time and depend on numerous sources to get it - ranging from newspapers and newspaper sites to news aggregators, Twitter.
Moderate newsies check the news a few times a day when they really need to or are interested and depend on a few sources to get it ranging from newspapers and newspaper sites to news aggregators, Twitter.
Casual newsies check on the news once and awhile in a given day from some regular sources and times that they pretty much stick to.
Non-newsies don't seek out or care much about the news unless it's really something that's big or affects them directly.

The source does not provide information about the age of the respondents.

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