During a global app publisher survey conducted in 2021, it was found that video ads were the most popular app monetization method. In total, 82 percent of responding app publishers stated that they used video ads to monetize their mobile gaming content, while non-gaming publishers using video ads were 76 percent of the total. Display ads followed in second place with a 77 percent implementation rate for non-gaming apps.
Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021
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Other statistics that may interest you Gaming monetization
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- Basic Statistic Activision Blizzard (ABK) net revenue 2014-2022, by composition
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Spotlight: NFT, gamefi & play-to-earn
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Further related statistics
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Statistics
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- Most popular platforms according to mobile app developers 2014
- Mobile app developers: location worldwide 2014, by region
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- Share of app developers using different developer tools/services 2013
- App developer motivation trends 2013
- Global app economy market size 2016-2021
- Share of commissioned app developers working in 2013
- Reasons of Chinese netizens not wanting to use OS developed by Huawei in China 2019
- Perceived barriers of the OS developed by Huawei in China 2019
- App devlopers' inclination to use own OS developed by Huawei in China 2019
- Degree of support to develop own OS for Huawei in China 2019
- Reasons of Chinese netizens wanting to use OS developed by Huawei in China 2019
- Global gross consumer spend on mobile apps 2017-2022, by region
- Star ratings for Android apps 2022, by app category
- Social media app 7-day user retention ratio in China 2020, by selected brand
- Enterprise opinion on necessity to develop a Chinese OS in China 2019
- Top grossing mobile apps in Poland 2023
- Cloud development services market size forecast in China 2019-2023
AdColony. (November 10, 2021). Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021 [Graph]. In Statista. Retrieved May 08, 2024, from https://www.statista.com/statistics/384215/app-developer-monetization-mix/
AdColony. "Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021." Chart. November 10, 2021. Statista. Accessed May 08, 2024. https://www.statista.com/statistics/384215/app-developer-monetization-mix/
AdColony. (2021). Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021. Statista. Statista Inc.. Accessed: May 08, 2024. https://www.statista.com/statistics/384215/app-developer-monetization-mix/
AdColony. "Most Used Monetization Methods for Mobile Gaming and Non-gaming Apps According to Mobile Publishers Worldwide in 2021." Statista, Statista Inc., 10 Nov 2021, https://www.statista.com/statistics/384215/app-developer-monetization-mix/
AdColony, Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021 Statista, https://www.statista.com/statistics/384215/app-developer-monetization-mix/ (last visited May 08, 2024)
Most used monetization methods for mobile gaming and non-gaming apps according to mobile publishers worldwide in 2021 [Graph], AdColony, November 10, 2021. [Online]. Available: https://www.statista.com/statistics/384215/app-developer-monetization-mix/